User blog comment:Chicken Bond/BIONICLE's Return?/@comment-5174759-20140908194241/@comment-2026417-20140908213611

It looks a bit like fan art, but if its from Lego's servers then its most likely official.

Also, TTV publicly announced a leak by another reliable source slating Bionicle for a January release date, with the first commercials airing sometime around then (possibly in late December).